Department of Mass Communication

Scheme of Studies

BS (4-Year) Mass Communication
Session 2018-2022 and onwards 
STRUCTURE OF SCHEME OF STUDY 

Nature of courses

Number of courses

Credit hours

Compulsory courses (no choice )

06

16

Compulsory courses

02

05

Minor Curses from other discipline

06

18

Basic courses

03

09

Foundation courses

04

14

Major courses

15

61

Elective

01

03

Internship

01

04

Research thesis

01

06

Total

39

136

Year 1 
Semester-I 

Course Code

Title of the Course

Credit Hours

CC/Eng-101

Literary Reading and Grammar : Syntax

3 (3+0)

CC/Isl-101/

CC/Phil-101

Islamic Education

Ethics (for Non Muslims)

2 (2+0)

Maj/MC-101

Introduction to Communication and Mass Media

3 (3+0)

Maj/MC-102

Computer Skills for Journalists

3 (1+2)

Min/Eng-101

Min/Urd-101

English Literature-I

Urdu Sher-o-Adab-I

Minor-I (Choose Any One)

3 (3+0)

Min/Pol.Sc-101

Min/IR-101

Min/Eco-101

Min/Psy-101

Min/GDS-101

 

Introduction of Political sciences

Fundamentals of International Relations

Micro Economics

Elements of Psychology-I

Introduction to Gender and Development Studies

Minor-II (Choose Any One)

 

 

 

3 (3+0)

 

Total Credits

17

Semester-II 

Course Code

Title of the Course

Credit Hours

CC/Eng-102

Academic Reading and Writing 

3 (3+0)

CC/PS-101

Pakistan Studies

2 (2+0)

CC/Math-101

Compulsory Mathematics

3 (3+0)

Maj/MC-103

History of Mass media (Print and Electronic)

3 (3+0)

Min/Eng-102

Min/Urd-102

English Literature-II

Urdu Sher-o-Adab-II

Minor-I (Choose Any One)

 

3 (3+0)

Min/Pol.Sc-102

Min/IR-102

Min/Eco-102

Min/Psy-102

Min/GDS-102

 

Fundamentals of Political sciences

Paradigms of International Relations

Macro Economics

Elements of Psychology-II

Introduction to Gender and Development Studies

Minor-II (Choose Any One)

 

 

3 (3+0)

 

Total Credits

17

Year -2 
Semester-III 

Course Code

Title of the Course

Credit Hours

CC/Eng-201

Communications Skills

3 (3+0)

Maj/MC-201

National Affairs

3 (3+0)

Maj/MC-202

Practical Journalism –I (News Gathering & Writing)

4 (3+1)

Maj/MC-203

Basic Concept of Social Sciences

4 (3+1)

Min/Eng-201

Min/Urd-201

Min/Pol.Sc-201

Min/IR-201

Min/Eco-201

Min/Psy-201

Min/GDS-201

 

English Literature-III

Urdu Sher-o-Adab-III

The Comparative Consultations Developed-I

Global Politics-I

Mathematics Economics

Psychology of Adjustment

Gender and Contemporary Issue

Minor-II (Choose Any One)

 

 

 

3 (3+0)

 

Total Credits

17

Semester-IV 

Course Code

Title of the Course

Credit Hours

CC/Stats-201

Introduction to Statistics

3 (3+0)

CC/Eng-202

Advanced Academic Reading and Writing

3 (3+0)

Maj/MC-204

International Affairs

3 (3+0)

Maj/MC-205

Practical Journalism –II (Page Making, Editing, Specialized & Creative Writing)

4 (3+1)

Min/Eng-202

Min/Urd-202

Min/Pol.Sc-202

Min/IR-202

Min/Eco-202

Min/Psy-202

Min/GDS-202

 

English Literature-IV

Urdu Sher-o-Adab-IV

The Comparative Consultations Developing II

Global Politics-I -II

Economics OF Pakistan

Social and Organizational Psychology

Gender and Socio-Culture Issue

Minor-II (Choose Any One)

 

 

 

3 (3+0)

 

Total Credits

16

Year -3 
Semester-V 

Course Code

Title of the Course

Credit Hours

Maj/MC-301

Managing Information

3 (2+1)

Maj/MC-302

Introduction to Broadcast Media-I ( Radio &TV )

4 (2+2)

Maj/MC-303

Development Communication

4 (3+1)

Maj/MC-304

Writing Workshop(Urdu & English)

3 (2+1)

Maj/MC-305

Communication Theories

3 (3+0)

 

Total Credits

17

Semester-VI 

Course Code

Title of the Course

Credit Hours

Maj/MC-306

Broadcast Media-II (TV )

3 (3+0)

Maj/MC-307

Broadcast Media-II (Radio)

3 (3+0)

Maj/MC-308

Contemporary Media

3 (3+0)

Maj/MC-309

Online Journalism

3(2+1)

Maj/MC-310

Media Laws & Ethics

3 (3+0)

 

Internship***

0

 

Total Credits

16

Year -4
Semester-VII 

Course Code

Title of the Course

Credit Hours

Maj/MC-401

Research Methods in Communication

3 (3+0)

Maj/MC-402

Public Relations

3 (2+1)

Maj/MC-403

Advertising 

3 (2+1)

Maj/MC-404

Broadcast Media –III (TV)

3 (3+0)

Maj/MC-405

Broadcast Media –III (Radio )

3 (3+0)

EC/MC-401

EC/MC-402

EC/MC-403

 

Gender & Media 

Media Culture & Society

Media in Disaster Management

 (Choose Any One)

 

3 (3+0)

 

Total Credits

18

Semester-VIII 

Area of Specialization: Advertising & Public Relations

 

Course Code

Title of the Course

Credit Hours

 

Maj/MC-406

Advertising with Project

4 (1+3)

 

Maj/MC-407

Public Relation with Project

4 (1+3)

 

Maj/MC-408

Video Editing & Designing

4 (2+2)

 

Maj/MC-409

Thesis/Research Report

3

 

Maj/MC-410

Internship

3

 

 

Total Credits

18

 

Area of Specialization: Broadcast Media

 

Course Code

Title of the Course

Credit Hours

 

Maj/MC-411

TV Production with Project

4 (1+3)

 

Maj/MC-412

Radio Broadcast with Project

4 (1+3)

 

Maj/MC-413

Video Editing & Designing

4 (2+2)

 

Maj/MC-409

Thesis/Research Report

3

 

Maj/MC-410

Internship

3

 

 

Total Credits

18

 

Area of Specialization: Print Media

 

Course Code

Title of the Course

Credit Hours

 

 

Maj/MC-414

Online Journalism

4 (1+3)

 

Maj/MC-415

Magazine Journalism

4 (3+1)

 

Maj/MC-416

Development Journalism

4 (3+1)

 

Maj/MC-409

Thesis/Research Report

3

 

Maj/MC-410

Internship

3

 

 

Total Credits

18

Area of Specialization: Digital Media

 

Course Code                     Title of the Course   

Credit Hours

 

 

Maj/MC-417

Digital Journalism

4 (1+3)

 

Maj/MC-418

Entrepreneurial Journalism

4 (3+1)

 

Maj/MC-419

Graphic Designing

4 (3+1)

 

Maj/MC-409

Thesis/Research Report

3

 

Maj/MC-410

Internship

3

 

 

Total Credits

18

                 
 
TOTAL Hours 17+17+17+16+17+16+18+18 = 136 CR

MS Mass Communication
Structure of Scheme of Study
Research Track 

Course Code

Title of the Course

Credit Hours

 

1st Semester

 

MS-501:

Approaches to Mass Communication Studies-I

3

MS-502:

Communication Research Methods-I

3

MS-503:

International Communication

3

MS-504:

Managing Information 

3

 

Total

12

 

2nd  Semester

 

MS-505:

Approaches to Mass Communication Studies-II

4

MS-506:

Communication Research Methods-II

4

MS-507:

Advanced Development Communication

4

 

Total

12

 

3rd Semester &4th Semester

 

MS-601

Seminar

2

MS-602:

Research Thesis

10

 

Total

12

 

Total Credit Hours

36

Professional Track 

Course Code

Title of the Course

Credit Hours

 

1st Semester

 

MS-P-501:

Theory, Practice and Case Studies of Public Relations

3

MS-P-502:

Theory, Practice and Case Studies of Advertising

3

MS-P-503:

Research Methods

3

MS-P-504:

Media and Culture Studies 

3

 

Total

12

 

2nd  Semester

 

MS-P-505:

Radio: Writing and Production Techniques

4

MS-P-506:

TV: Writing and Production Techniques

4

MS-P-507:

Seminar

4

 

Total

12

 

3rd Semester &4th Semester

 

MS-P-601

Internship

2

MS-P-602:

Research Thesis

10

 

Total

12

 

Total Credit Hours

36

Course Code

Title of the Course

Credit Hours

MC-706

Political Communication

3

MC-707

Regulating Media in 21st Centaury; Various Perspectives (Global, National and Regional)

3

MC-708

Gender and Media

3

MC-709

Media Sociology

3

MC-710

Interpersonal Communication: Theoretical Developments

3

 

Course Code

Title of the Course

Credit Hours

MC-701

Research Debates

3

MC-702

Managing Information

3

MC-703

Tools & Skills of Social Sciences Research

3

 

Total

9

PhD Mass Communication
YEAR-I
Semester-I 

Course Code

Title of the Course

Credit Hours

MC-701

Research Debates

3

MC-702

Managing Information

3

MC-703

Tools & Skills of Social Sciences Research

3

 

Total

9

 
Semester-II 

Course Code

Title of the Course

Credit Hours

MC-704

Writing Workshop

3

MC-705

Research Practicum

3

MC-7*

Optional Course (Choose from Annexure-A)

3

 

Total

9

 
Total Credit Hours: 09+09=18CR
*The optional course will be selected by the student from “Annexure-A” on the availability of faculty member expertise and number of students. 
Annexure-A
List of Optional Courses 

Course Code

Title of the Course

Credit Hours

MC-706

Political Communication

3

MC-707

Regulating Media in 21st Centaury; Various Perspectives (Global, National and Regional)

3

MC-708

Gender and Media

3

MC-709

Media Sociology

3

MC-710

Interpersonal Communication: Theoretical Developments

3

MC-711

Digital Media

3