The Department of Applied Psychology, in collaboration with Management Sciences, hosted an International conference on “Sustainable Development and Innovation in Organizational Psychology.” Leadership coach Qaiser Abbas and esteemed panelists discussed key topics. Seven research articles were presented, chaired by Prof. Dr. Ruhi Khalid and Prof. Dr. Masha Asad Khan. The event concluded with the unveiling of the HEC-recognized “Journal of Research in Psychology” and closing remarks by organizer Prof Dr Amina Muazzam and worthy Vice Chancellor Prof. Dr. Uzma Qureshi.